Case Study
Client:
Tiger Lily Marketing
Objective:
To brand Ottawa’s own boutique marketing agency.
The Process:
Owner and CEO Kimothy Walker provided a drawing created by her daughter and a previous logo design, and described the style, colours and emotions of her desired brand.
I provided her with three comprehensive designs. Based on her feedback, I created three new options for her.
Her chosen option was revised based on Kimothy’s input and feedback, until a final logo was achieved.
The Final Design:
The Original Logo:
Drawing by Kimothy’s Daughter:
First Round of Options:
Edits on Chosen Option:
Client Testimonial:
When I first met Sam it was for my own website and I was thrilled with the artistry as I wanted a meaningful tribute to my Dad in our logo. We worked more closely for a client after that and her level of perfectionism and professionalism went above and beyond anyone I had worked with before. I would highly recommend Sam. She was absolutely on time and on budget, and responsive to my every tweak and edit.
Recent Branding Work:
