Case Study
Client:
Ben’s BS
Objective:
To brand and package a completely fresh business venture: Ben’s BS, small-batch BBQ sauce.
The Process:
Owner and BBQ Sauce Master, Ben MacPherson, met with me in November of 2020 with the brave and grand idea of launching his very own line of BBQ sauces.
He had a notebook of ideas and a few secret recipes. He provided me with the bottle size he would be using, along with some logos that appealed to him from other BBQ sauce companies.
We worked together using my successful branding process to develop the perfect logo and complete packaging suite. Within a few months, Ben’s Quality BS was flying off the shelves in big-name stores and made headlines. His brand applied seamlessly across social media, products, and merchandise.
The Final Design:
First Round of Options:
Second Round of Options:
Third Round of Options:
Colour Choices on Chosen Option:
Client Testimonial:
Sam took my vision and created a brand that has been praised over and over for its look and design. She was professional and pleasant to work with. She used her insight and knowledge to complement my thoughts and ideas and, ultimately, develop a brand that truly represents my product!
Recent Packaging Design Work:
